We Simplify Health
(So You Can Enjoy Life)
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Adam Bornstein, Born Fitness Founder
We Help People All Over The World Live a Healthier Life
The hardest part of improving your fitness and nutrition is finding someone that understands why you struggle. We specialize in meeting you where you are, offering practical plans and advice that are designed for real life and deliver results. You are not alone, and we are here to help.
“I loved the freedom and realistic approach to coaching, as well as the killer workouts. A true no-nonsense approach, but supportive and not something that makes you feel bad for making mistakes.”
Tony, father of 2
“My problem has always been knowing what to eat and how much and your guidance has helped me tremendously.”
Roxana, Mother of 3
“Your guidance has taken me much farther and gotten me there much faster than anything else I've done in terms of looking my best.”
Mike, Business Owner
The Minimum Effective Dose
You don't need 10 superfoods or hour-long workouts to upgrade your health. We make it easier to understand how to be healthier without adding stress to your life.
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Personalized Fitness and Nutrition Coaching
You work directly with our fitness and nutrition coaches who will create a personalized plan that will work for you. Yes, you get 2 coaches. Experience weekly check-ins and life-changing results, all at a price you can afford.
Born Fitness+
A monthly subscription that gives you access to exclusive articles, expert Q&As, a private community that provides accountability.
Lose 15-30 Pounds at Your Own Pace
The Fat Loss Academy is a proven 12-week program that has helped thousands lose weight and keep it off. Take the course from anywhere in the world and get lifetime access.