The Rules of Fitness REBORN
UncategorizedI took a survey of the smartest people in fitness and health and then aggregated their top responses to create a list of what really matters. Here’s what you can learn if you really want to excel in the fitness industry. 1. You helped people, sacrificed personal bias, answered questions honestly, never stopped learning, and did everything […]
UncategorizedWant to change your mindset? You might be surprised how just a few words can change your fitness point of view and put you on a path to success.
Uncategorized[Ear muff warning] “What the fuck Facebook?” Step inside Born Fitness headquarters and it’s a phrase you were likely to hear just a few months ago. I assume we’re not the only ones who uttered those words after Facebook implemented yet another News Feed sorting algorithm. For those not familiar, Facebook has drastically reduced a business’ organic reach […]
UncategorizedWhat happens when you give lottery tickets to people for free? Something incredible. Just the other day I saw a post on The Chive about #RAKit week. For those of you not familiar, we’re talking “random acts of kindness.” This is the type of thing The Chive does: pay it forward and make others feel awesome. And their […]
UncategorizedWhen you only run 2 sales per year, making big money is supposed to be easy. Or at least that’s what you’d imagine. But if were to have looked at the total sales after the first 4 hours of our bi-annual sale, you would have thought we’d never done this before. That’s what happens when you […]
UncategorizedWhat does the NCAAA Tournament have to do with fitness and health? Technically nothing. Sure, the players are fit and athletic, but let’s be honest: NCAA brackets are a seasonal social experience that is both entertaining and engaging. The brackets are fun and the make the games more enjoyable too. Besides, what’s better than a […]
UncategorizedMuscle-building research isn’t always about people who love to build muscle. The year was 2004. The quote came from one of my esteemed professors at the University of Colorado during a late-night statistical analysis. Back then, I was just a young “professional research assistant.” Translation: I was helping write grants, designing experiments, running tests, and […]
UncategorizedThis isn’t your typical blog post. It’s more of a mission statement and a call to action. I’ve spent the last 13 years of my life trying to help more people with their health and fitness. My books, articles, and talks have reached tens of millions of people. And I continue to try and influence, […]